Work

Imagoria

Context: own product, under Toyfoo · Period: 2026 · My role: everything: concept, product design and development

The question

This app grew out of specXcraft, where futures were not only made of words: we made them together, so they could be experienced. The question that stayed with me afterwards: how do you train imagination over the long run, with exercises and sessions that feed personal growth and change rather than being a one-off experience?

And can a single designer, with AI as an accelerator, take a fully fledged app from concept to App Store today without compromising on care?

What I made

Imagoria (imagoria.app) is a contemplative app for iOS and Android that uses short, repeated moments to make room for your dreams and goals, and to help you deepen them. Whether that eventually leads to a clear sense of purpose depends on a good deal more than an app. The app is an exercise in restrained design: no accounts, no subscription, and no AI reading, analysing or completing your dreams and goals. Imagination stays something inward here, something allowed to grow, rather than something steered or prompted from outside. I built the app natively, in Swift for iOS and Kotlin for Android, with AI-assisted tooling, automated tests, CI/CD and store compliance.

What came of it

The app is in beta and publicly downloadable via imagoria.app. For clients, this project is above all a proof piece: it shows how I design and build apps today, how AI speeds up the process, and which design values I bring.